Custom App Development vs Clone Script: Which Way To Go?

For every app development project, choosing the right technology stack always holds critical importance. These days, many app projects try to model their apps after famous and well-known apps. This approach, known as clone apps, has already been popular. Yes, you can create a clone app shaped after Netflix and tweak the final design, look and feel with your elements. On the other hand, you have regular custom app development. 

Both are superb app development options, and choosing any one of them can lead to a dilemma. Both involve some magnificent technologies. For example, there is a Flutter framework for apps built from scratch to allow maximum reusability of code. Flutter app development in India became popular and offered a great alternative to clone apps. On the other hand, clone apps providing a complete foundation for a new app are lucrative for small-budget app projects. 

Before this dilemma corresponding to these two choices leads to decision paralysis, let us explain the key attributes of clone app and custom app development approaches and their differences. 

What is Custom App Development? 

Custom app development refers to creating an app from scratch with a unique app idea, design prototype, and coding. From start to finish, instead of modeling the app project on some other app or instead of using a coding script used by other apps, such app projects do everything on their own. 

Custom app development is time-consuming and involves rigorous focus and efforts on every aspect of the project. This offers immense creative freedom while exposing you to the risks of making mistakes that you need to rectify over time through updates. There are pros and cons on both sides.  

What is Clone App Development? 

Clone apps, in contrast to custom apps, are built using app architecture and script used by another app while modifying several design elements and features as per the project requirements. 

The key value proposition of clone app development is fast-paced build time, time-tested architecture, and development methods that proved successful for similar projects. In one line say, clone apps offer a complete development path that an app project needs to follow. 

Key Factors in Deciding between Clone Apps or Custom Apps  

There are several factors that a business startup or a venture should consider before choosing to opt for clone apps or custom apps. Programming knowledge, technical expertise, ease of use and convenience, cost, design considerations, scalability, and several other factors help make such a decision. 

Development Expertise: The best impetus to opt for clone script is building excellent app models after a renowned app brand without too much technical knowledge. Clone scripts further tweaked or adjusted to exact development needs can deliver awesome results. 

Cost Competitive Choice: Many app projects, after starting from scratch, actually need to drain many resources just for course correction and rectifying mistakes. An app project started from scratch always involves the risk of making mistakes resulting in higher development costs. This is where clone scripts already tried and tested in other successful apps can offer a better value proposition. 

You can also read: How Much Does It Cost to Develop an App Like Ola?

Convenience: Clone scripts come as ready-to-use programming scripts that need no coding changes but allow incorporating additional features and functionalities when needed. This is much like getting the basic structure ready on which you can build the rest of the app by bringing changes here and there. 

Powerful Features: Most clone scripts modeled after leading apps in the market offer a bounty of powerful and unique features that an app project can get as something ready to deploy. Clone scripts work as the foundation of your unique feature set. With just little tweaks, you can further enhance their effects and final output. 

Unique Design Attributes: When you embrace clone scripts for your app projects, sophisticated and engaging design plays an important role. The original clone script already gives you some clues about shaping the user experience per niche requirements. You can further augment the navigation menu, app user-flow, and other UX elements by introducing new elements. 

Fast-Paced Development: Since you do not need to build the app from scratch and you are getting a truckload of ready to use code and app features, the vast majority of the development work is already done, and all you need is to tweak certain UX attributes, making the design brand-specific, improving certain features and enhancing the overall look and feel of the app. 

High Reliability: Clone scripts being already validated through successful app projects are highly reliable for the developers. You do not need to worry about the efficiency and effectiveness of the clone script. All you need is to utilize the power of flawless code of a clone script in your app. 

Ensuring Scalability: Finally, there can be no doubt that the custom-built apps ensure optimum scalability as they are developed slowly over time and from scratch. But clone scripts can also ensure high scalability if you tweak certain things and accommodate a few new things to help the capacity evolve. 


Companies and all startups with a shoestring development budget and a very fast-paced development schedule can find building clone apps much easier. Clone apps can be developed much faster and help companies to concentrate more on their core business activities instead of focusing too much on app development.